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Linet is the seventh most successful brand in the Czech Republic
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The Linet brand was placed in seventh position in the ranking of TOP 10 most successful brands that emerged after 1989 and was ranked among the well/known brands such as Mountfield or Semtex. The competition was announced this year for the first time by the agency Mather Communications which approached more than 300 marketing and advertising experts.
These had the task of attempting to assess the success of “new” brands according to their importance, success and estimated market price. The Linet brand climbed to 7th position in the Top 10 ranking and was ranked tenth in the category of brands with the highest development prospects.
This success is all the more valuable because the familiarity of the Linet brand is not the result of excessive investments into advertising, but focus on promoting quality, services and new technologies. As well as Linet the other brands to be placed among the top ten are Seznam, Student Agency, Mountfield, PPF, Semtex, Home Credit, Tescoma and Bernard, while the last three mentioned brands were placed after Linet.